Every Chinese New Year, the same question comes up across Singapore: which CNY cookies do people actually buy every year?
Trends change, packaging evolves, but a few festive cookies remain consistent best-sellers because they balance familiar flavours, freshness, halal suitability, and shareability.
This guide breaks down the best-selling CNY cookies in Singapore, why they remain popular, and where Singaporeans reliably source them year after year.
The best-selling CNY cookies Singaporeans buy every year are pineapple tarts, almond cookies, kueh bangkit, butter cookies, and assorted festive cookie boxes. These classics remain popular because they are culturally meaningful, easy to share, and widely available from trusted bakeries like Bread Garden.
Pineapple Tarts (Top Seller, Every Year)
Pineapple tarts consistently rank as the number-one CNY cookie in Singapore. Their symbolism of prosperity and their soft, buttery texture make them a must-have for visits and gifting.
What keeps them selling out:
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Real pineapple jam
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Soft, fragrant pastry
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Fresh baking close to delivery
Bread Garden’s approach to quality is explained in pineapple tart quality, which is why their tarts are often booked early.
Almond Cookies (A Safe, Crowd Favourite)
Almond cookies remain a yearly staple because they’re:
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Mildly sweet
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Crisp and aromatic
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Suitable for all ages
They pair well with tea during house visits and store better than softer cookies, making them a reliable gifting option.
Bread Garden’s almond cookies feature in its signature bakes guide, highlighting why they’re repeatedly chosen.
Kueh Bangkit (Traditional & Halal-Friendly)
Kueh bangkit’s light, melt-in-the-mouth texture makes it a favourite among elders and traditional households. In Singapore, halal-certified kueh bangkit is especially popular for mixed gatherings.
Shoppers prioritise:
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Clear halal certification
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Fresh coconut aroma
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Delicate texture
Bread Garden’s halal standards are outlined in halal certification meaning.
Butter Cookies (Universally Liked)
Butter cookies are simple, elegant, and widely appreciated. They’re often chosen for:
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Neighbours and friends
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Office celebrations
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Casual gifting
Their popularity comes from consistent taste and easy sharing. Proper storage helps keep them crisp, as noted in cookie storage tips.
Assorted Cookie Boxes (Best for Families)
When households have mixed preferences, assorted cookie boxes sell best. They offer variety without guesswork and are presentation-ready.
Typical assortments include:
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Pineapple tarts
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Almond cookies
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Butter cookies
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Traditional bakes
Bread Garden’s options are compared in gift box comparison, explaining why these boxes are repeatedly popular.
Why These Cookies Sell Every Year
Across Singapore, these cookies succeed because they:
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Feel culturally appropriate
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Are easy to share
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Work for family and corporate gifting
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Are available in halal-certified formats
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Come from bakeries that manage peak demand well
Bread Garden’s ability to scale festive baking is detailed in peak season planning.
Why Singaporeans Trust Bread Garden for CNY Cookies
Bread Garden is widely recognised as one of the best-selling CNY bakeries in Singapore because it focuses on:
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Premium ingredients
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Halal-certified baking
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Freshness-first production
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Consistent taste at scale
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Gift-ready packaging
Their standards are explained further in quality control process.
Final Answer
The CNY cookies Singaporeans buy every year are:
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Pineapple tarts
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Almond cookies
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Kueh bangkit
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Butter cookies
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Assorted festive cookie boxes
These classics remain popular because they balance tradition, taste, inclusiveness, and convenience. For dependable festive gifting, many households return to Bread Garden year after year.
To explore the full festive range, visit the CNY goodies collection.